The Bryden Stokes Promise
We place the brands at Brydens Stokes Ltd (BSL) into three distinct business divisions: Food & Consumer, Brewery, Wine, Spirits & Tobacco, and Health & Wellness. Our wide network of international suppliers and thriving portfolio make us one of the leading distribution companies on the island.
To support these divisions, we have over 330 employees and a portfolio of 450 quality brands. We make sure to reach the length and breadth of Barbados thanks to our team of 70 sales reps and 20 sales trucks, who work tirelessly to keep your favourite shopping locations supplied with the products you need and love.
We are relationship-driven, and always put the needs of our customers first and the families who rely on our products foremost. We’re not just a distribution company; we build brands, serve communities, and empower local businesses.
We take social responsibility very seriously, and consistently make charitable donations in order to positively impact all levels of Barbadian society. We believe in being active with our presence and also maintain ongoing sponsorships with numerous sporting groups from cricket, football, volleyball, darts, netball, and dominoes.
We place our community at the heart of what we do, and remain steadfast in our commitment to the families and businesses we serve.
Divisional Manager: Brewery | Wine | Spirits & Tobacco
Rohan has over 15 years experience spanning sales, marketing and commercial management. He joins the team from Carreras Ltd (BAT subsidiary in Jamaica) where he recently held the role of Marketing Deployment Manager. He joined BAT in December 2011 within the capacity of Area Sales Manager and subsequently served in several other capacities to include: Trade Marketing & Distribution Manager, Route to Market Project Lead and he was also seconded on an International Assignment to BAT’s Caribbean and Central American Area Office in the capacity of Area Brand Executive overseeing the aspirational premium brands for the Caribbean markets. Before joining Carreras, Rohan held management positions such as Business Unit Manager at HD Hopwood and Company and Dairy Sales Manager at World Brands Services (a Division of Grace Kennedy).
Throughout his career, Rohan can be credited for successfully launching several new products, resulting in increased market penetration as well as implementing several staff recognition initiatives. He holds a Bachelor of Science degree (Hons) in Management Studies and an MBA Degree in Marketing (Dist.), both from the University of the West Indies and has served as an Adjunct Lecturer at the University of Technology. Rohan has a passion for travelling, exercising, reading and cooking.
Divisional Manager: Health | Wellness
Sasha, a Sales and Marketing Practitioner, has proven herself formidable in roles such as Medical Sales Representative, Regional Sales Coordinator and Business Unit Head – Ethical Pharmaceuticals.
Having worked for both Multinational and Local Organizations, Sasha develops mutually beneficial initiatives in service of “winning the business”.
Her professional relationships span the Eastern Caribbean States, Northern and Southern Caribbean Territories and the Americas.
Human Resources Manager
Kara Boyce, Human Resources Manager of Bryden Stokes Limited, has a passion for business and understands the role keen HR/Labour relations can play in supporting business transformation and sustainability.
She holds a MSC in Labour and Employment Relations from the University of the West Indies and a BA in Psychology with (Hons.) Kara is also a certified Change Management specialist with the International Institute for Learning as well as a Certified Knowledge Manager with KM Institute, Washington, DC.
In her professional career thus far, Kara was able to add value to the labour and relations landscape through her last role as Labour Management Advisor at the Barbados Employers’ Confederation providing sound representation to over 80 companies within the private sector.
Kara also served on numerous national and regional committees including the C144 Committee established by the Ministry of Labour to consult on matters related to International Labour Standards. She believes in transferring her knowledge to aspiring HR professionals and this is seen through her contributions to employers’ column in the Business Authority along with her role as Committee Lead for the Labour Management & Industrial Relations Committee of the Human Resource Management Association of Barbados (HRMAB).